Our client is a Canadian lead generation agency that runs high-conversion ad campaigns on Meta and Google for car dealerships. They don't do fluff. They don't do vanity metrics. They deliver real names and phone numbers—actual B2C leads from people actively shopping for a vehicle—straight into the dealer's CRM.
Dealers get pitched constantly. Everyone claims they can revolutionize the lot. Agency Y cuts through the noise. We manage about 400 contacts a month, over a thousand dials into GMs, Finance Managers, and Marketing Directors across Ontario, Alberta, and BC. We find dealers frustrated with their current provider, tired of paying for "impressions" that don't sell cars. We book the audit. Then we close the deal. Their team fulfills the campaigns. Simple split.
3 closed contracts per 400 contacts managed. That's the number. Real dealers with signed agreements. A GM in Calgary clearing out aging inventory. A Marketing Director in Mississauga told to do more with less. Agency Y prospects, qualifies, and closes. Their team runs the ads that make the phones ring. That's the arrangement.
Our client, a full-service social media marketing agency, assists brands across the US with all their digital presence needs, from content creation and community management to paid social advertising and influencer partnerships.
Prior to working with us, our client relied on referrals and sporadic inbound inquiries that produced inconsistent pipeline and made revenue forecasting nearly impossible. They turned to us looking for a predictable process where they could regularly generate qualified conversations and close new business.
As part of the email marketing process, Agency Y developed a series of targeted campaigns reaching marketing directors, brand managers, and business owners across the US. The objective was simple: generate positive replies from decision-makers open to discussing their social media strategy.
In the first 3 months, we received 103 positive responses from people who showed interest in learning more about the agency's services. Our client closed 9 new accounts. Of those, 3 turned into long-term clients bringing recurring monthly revenue for the agency.